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2010 marks 20 years of letting nothing get in the way of growth. It seems like yesterday that ICS was learning that all concrete was not created equal, yet at the same time having customers “teach” me that they had the hardest concrete in the world! The business was good fun then and remains so today, due to our teams’ relentless commitment to innovation.
In 1990, a single diamond chain (that didn’t last very long) sold for almost $2,000 retail, and today we sell a full product line of over 50 chains for all users, all applications, starting below $300 retail. More importantly during these two decades we have made the materials, life and quality of chains even better. Our marketing and advertising has evolved (below) and the ICS brand and product concept is now commonplace in construction. It is this commitment, combined with our loyal customers, that has led to our success despite many bumps in the journey.
I personally wish to thank all people past and present associated with this business for the support. We promise even more innovation in products, marketing and service in the years to come.
Jake VanderZanden
President ICS
Senior Vice President Business Development
Blount International Inc.
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